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Facebook to send Cambridge Analytica data-use notices Monday

NEW YORK (AP) — Get ready to find out if your Facebook data has been swept up in the Cambridge Analytica scandal.

Starting Monday, the 87 million users who might have had their data shared with Cambridge Analytica will get a detailed message on their news feeds. Facebook says most of the affected users (more than 70 million) are in the U.S., though there are over a million each in the Philippines, Indonesia and the U.K.

In addition, all 2.2 billion Facebook users will receive a notice titled “Protecting Your Information” with a link to see what apps they use and what information they have shared with those apps. If they want, they can shut off apps individually or turn off third-party access to their apps completely.

Reeling from its worst privacy crisis in history — allegations that this Trump-affiliated data mining firm may have used ill-gotten user data to try to influence elections — Facebook is in full damage-control mode. CEO Mark Zuckerberg acknowledged that he made a “huge mistake” in failing to take a broad enough view of what Facebook’s responsibility is in the world. He’s set to testify before Congress next week.

Cambridge Analytica whistleblower Christopher Wylie previously estimated that more than 50 million people were compromised by a personality quiz that collected data from users and their friends. In an interview aired Sunday on NBC’s “Meet the Press,” Wylie said the true number could be even larger than 87 million.

That Facebook app, called “This is Your Digital Life,” was a personality quiz created in 2014 by an academic researcher named Aleksander Kogan, who paid about 270,000 people to take it. The app vacuumed up not just the data of the people who took it, but also — thanks to Facebook’s loose restrictions — data from their friends, too, including details that they hadn’t intended to share publicly.

Facebook later limited the data apps can access, but it was too late in this case.

Zuckerberg said Facebook came up with the 87 million figure by calculating the maximum number of friends that users could have had while Kogan’s app was collecting data. The company doesn’t have logs going back that far, he said, so it can’t know exactly how many people may have been affected.

Cambridge Analytica said in a statement Wednesday that it had data for only 30 million Facebook users.

Wall Street drifts to a mixed finish after Micron soars and Apple drops

NEW YORK (AP) — The U.S. stock market meandered to a mixed finish Thursday after several artificial-intelligence stocks veered back up their roller-coaster ride, while Apple dropped after hiking prices on many of its products. The S&P 500 finished nearly unchanged with a dip of less than 0.1% after swinging between gains and losses throughout the day. The Dow Jones Industrial Average added 71 points, or 0.1%, and the Nasdaq composite fell 0.5%. Micron Technology helped lead the market after jumping 15.7%. The maker of computer memory reported much bigger profit and revenue for the latest quarter than analysts expected, and it gave a stronger growth forecast for the current quarter than Wall Street expected. That helped allay worries a bit that its stock had grown too expensive after coming into the day with a surge of 267% so far this year. Micron and AI stocks broadly have been under pressure recently because of worries that their profits can’t possibly keep pace with the tremendous rallies for their stock prices. But beyond Micron, Qualcomm said late Wednesday that the acceleration of the AI era is forcing it to upgrade forecasts for its own growth in upcoming years. They’re the latest signals of the deluge of dollars heading into AI data centers and other investments.
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