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Female Financial Advisors Find Their Way

U.S. Census Bureau figures for 2016 put the percentage of women slightly ahead of men, 51 to 49 percent. But the numbers certainly don’t break down like that in the working world.

From recording studio engineers to Capitol Hill, some fields are overwhelming male — and not necessarily for the better. The male makeup of Congress? Better than 80 percent. The latest congressional approval rating? Just 21 percent, according to a June Gallup poll.

The gender ratio doesn’t improve much when you look at financial planners. As of 2016, the website Financial Advisor cites not-so-great statistics: The Bureau of Labor Statistics counts 35.5 percent of advisors as female, but that tally shrinks to 14 percent when you include the heads of brokerages. And if the men are doing such a bang-up job, consider this: 55 percent of women between 25 and 34 prefer working with female financial advisors, while 70 percent will leave their financial professional within a year of being widowed.

Clearly something in the financial advisory realm is broken, though how to fix it isn’t exactly clear. In some ways, it’s the investment equivalent of a cocky husband assuring his wife he can plug that leaky pipe with a wad of toilet paper and half a roll of soggy duct tape.

[See: 11 Great Investing Tips for Women.]

In fact, the financial industry numbers may be as skewed as election exit polls. Consider the ground-level view as shared by veteran financial advisor Loreen Gilbert, president of WealthWise Financial Services in Irvine, California.

“In the 30 years I’ve been in the business I’ve seen the stats remain the same — it is one female advisor to nine male advisors,” she says. “Unfortunately, statistics tell us that the industry is still not attracting many females and I think a concerted effort is needed to educate female college students that there’s a great opportunity in the industry.”

To say “great” might be putting it mildly.

“Female financial advisors are able to demonstrate that they care more easily than their male counterparts,” says Gilbert, who also serves on the executive board of National Association of Women Business Owners. “It doesn’t mean that the male advisor doesn’t care, but they don’t often show it as freely. Also, women do tend to listen better than men — and that listening does communicate caring.”

“I don’t believe that the gender of the advisor is important, but rather having the capability to be aware and understand how best to communicate to both women and men,” says Marilyn Timbers, an advisor with Voya Financial Advisors and based in Stamford, Connecticut. “Women want to relate money to how it will help their children and family. So female financial advisors can often teach in a style that works best for women: demonstrating not telling, giving more not less information, offering time to process or react, and relating finances to a woman’s emotional life.”

Michelle Brownstein, director of private client services at Personal Capital in San Carlos, California, says the approach for female financial advisors tends to be more collaborative. “Many investors prefer this joint approach to the more forceful one you can see with a male advisor,” she says.

[See: 10 Skills the Best Investors Have.]

Brownstein does stress that a good number of male investment professionals favor collaboration as well. That noted, “In my experience, many clients have had a bad experience with a broker or an advisor in the past. Since the finance industry is still very male-dominated, a female advisor can be a refreshing change.”

And for some women entering the financial products field, change can take on a much more personal meaning. For Susan Kaplan, the founder and president of Kaplan Financial Services in Newton, Massachusetts, that meant the slow-but-sure transformation from eager employee to intrepid investment advisor.

“After my job in insurance and working for someone else, I took 10 years off to be home with my kids,” Kaplan says. “During that time, I went back to school to get an MBA and a certified financial planner designation. When I re-entered the workforce, I started my own business in financial services. Doing it on my own was a risk, but I made sure it was an educated risk.”

Ah, but what do the men have to say? Turns out more than a few think the ladies have some excellent points.

“I have personally observed several hundred advisor models,” says Patrick Sweeny, principal and co-founder at Symmetry Partners, a turnkey asset management provider in Glastonbury, Connecticut. And? “I find that, per capita, women are more vociferous advocates, more protective and more personally involved in clients’ lives than their male counterparts.”

Meanwhile, those in the executive search field believe that a cultural paradigm shift may be exerting a positive influence on gender balance among professionals who offer financial planning.

“Traditionally, a financial advisor built their client base over many years of business development,” says Hunter Judson Jr., director of the wealth management search practice of The Judson Group in Grand Rapids, Michigan. “As a result, those who entered the profession later or took time off from their careers to care for family were at a disadvantage.”

But industry-wide evolution, in part driven by both institutional firm and team-based approaches, leads Judson to observe, “We see that disadvantage lessening. Our clients regularly stress the need for gender and racial diversity on their teams and the demand for women advisors is high in the wealth management industry as a whole.”

“I think now is a great time for women to get into financial services,” says Cheryl Nash, president of investment services at Fiserv and based in Warren, New Jersey. “There is focus on diversity and inclusion in most firms; and it is an important issue that is being discussed.” She adds, though, that visionary male leaders can play a mentoring role as opposed to generations past.

[See: 7 ETFs for a Solid Portfolio Defense.]

“Personally, most of my trusted partners throughout my career have been men, who’ve helped me with overcoming obstacles or challenges working in a male-dominated field,” Nash says.

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Female Financial Advisors Find Their Way originally appeared on usnews.com

Don’t Settle for Student Loans to Pay for Online Education

Online college programs are becoming a more popular choice for prospective students, with one study finding that more than 6 million students enrolled in at least one online course in fall 2015. The popularity of these courses can be attributed in part to their flexibility with working adults' schedules, students' ability to progress more quickly through online programs and, oftentimes, cheaper tuition. [See 10 low-cost online bachelor's programs for out-of-state students.]Online degrees can be beneficial to many college students, but some studies have shown online learners complete their programs at lower rates than students at traditional brick-and-mortar campuses. Individuals with student loans but no degree comprise two-thirds of defaulted borrowers. Though these numbers are not encouraging, just like for traditional programs, there are ways to reduce how much you'll need to borrow for an online program to ensure you won't become one of these statistics. Don't just settle on borrowing student loans to cover the whole cost of your program and living expenses. Instead, start thinking about how to cut costs and cover your balance in different ways, such as the following. -- Grants and scholarships: Even though you are taking an online course, you can still apply and receive grants and scholarships. But your first step should be to complete the Free Application for Federal Student Aid, commonly referred to as the FAFSA, which will allow you to receive a Pell Grant if your expected family contribution is low enough. The EFC criteria and award amounts are adjusted annually, but the 2017-2018 academic year awards range from $606 to $5,920, which could significantly lower the amount you borrow annually. Your next step is to apply for scholarships. You can start by checking online scholarship search engines, such as the Salt Scholarship Search, College Board's BigFuture and Peterson's. But don't forget to take advantage of local organizations and your school's financial aid office. Both may offer scholarships that you can't find with a national scholarship search. [Review these 10 sites to kick off your scholarship search.]For instance, organizations like the Elks Club, Knights of Columbus or the Rotary Club typically offer scholarships annually to local students. Just because you're going to school online doesn't mean you're ineligible. Visit your local library for scholarship listings, and ask around town. You might be surprised how many local organizations offer scholarships. While these scholarships typically aren't large, every little bit counts. Each dollar you receive in a scholarship is a dollar you don't have to borrow and pay interest on. -- Work-study: Another option for online students may be work-study awards. Not all students enrolled in online programs are eligible, but students at some schools -- including, for example, SUNY Empire State College and Liberty University -- are. Work-study awards are not given upfront like scholarships and grants. In most cases, they are an offer to earn up to the awarded amount if you secure an eligible work-study job. While there is a misconception that all work-study jobs must be on campus, students can work for off-campus, nonprofit or public employers as long as the work is in the public's interest. You may be able to work for a for-profit employer if the job is relevant to your course of study. No matter who the outside employer is, it will need to have an established agreement with your college for you to receive work-study funds. Remember, to be eligible for federal financial aid, you must be enrolled and pursuing a degree or certificate. If you're not working toward a credential, Pell Grants and work-study won't be option, but you may still be able to take advantage of private scholarships -- just be sure to read the eligibility criteria carefully. [Explore what to know about financial aid in online programs.]-- Pay as you go: One of the great benefits to enrolling online is the flexible schedule, which can allow you to complete your college coursework around your responsibilities. But prospective students often overlook using their part- or full-time job earnings as an option for paying for college. Almost 80 percent of college students in 2015 worked at least part time while attending classes, according to the National Center for Education Statistics. By budgeting and thinking strategically about your college costs, you can likely reduce your dependence on student loans by paying a portion out of pocket. Many -- but not all -- online programs are less expensive than traditional programs and often have shorter payment periods. Six, eight or 10 weeks are common course durations. Because of the frequency of payments in an online setting, you may be well-placed to pay as you go and possibly avoid borrowing altogether. Attending college online and avoiding student loans may be challenging, but if you are willing to put in the effort, you can limit the amount you need to borrow. More from U.S. News Q&A: Understanding Student Loan Discharge Eligibility Student Loan Refinancing Isn't Right for All Borrowers
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