Anyone who’s ever had to legally change their name knows it’s a hassle, at best. (As a hyphenate, I speak from experience on this one.)

Danielle Tate founded her automated name-changing startup MissNowMrs.com after wading through all that post-nuptial red tape herself. The $29.95 service says it has now helped more than 250,000 newlyweds cut the name-change process from 13 hours to 30 minutes.

She even created a quick quiz to help you determine your best name-change options.

Now, you can even give the gift of a hassle-free name change. The Washington Post reports that Tate is testing out gift cards in 100 Target stores around the country. If that goes well, she hopes to place them in Target’s 1,800 stores.

MissNowMrs gift cards are already found in 3,700 Rite Aid stores.