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Investors fret Yahoo’s future, stock dips

BRANDON BAILEY
AP Technology Writer

SAN FRANCISCO (AP) — Yahoo may be losing some appeal on Wall Street now that U.S. investors can buy directly into Alibaba.

Yahoo’s stock fell Monday as investors grappled with uncertainty about CEO Marissa Mayer’s efforts to turn around the struggling Silicon Valley company. The sell-off came even though Yahoo reaped more than $9 billion last week from selling some of its stake in Alibaba, as the Chinese e-commerce company held a record-setting initial public offering of stock.

Yahoo has promised to return at least half of the after-tax proceeds to shareholders — likely through stock buybacks.

But some investors aren’t waiting, now that they’re able to buy Alibaba shares directly, according to Brian Wieser, an Internet stocks analyst at Pivotal Research.

Before the Alibaba IPO, Yahoo was one of the few ways U.S. investors could tap into the growth of e-commerce in the world’s most populous country. That was because of Yahoo’s large stake in the Chinese company. Yahoo’s stock has risen more than 30 percent over the past year, largely on the strength of investor excitement about Alibaba’s booming business.

On the second day of public trading for Alibaba, Yahoo shares fell more than 5 percent to close Monday at $38.65.

Although Mayer has not said what she’ll do with $3 billion or so of the Alibaba proceeds not going to shareholders, analysts believe she could use that for acquisitions to help Yahoo revive its struggling advertising business and expand its online video programming.

Yet many investors lack optimism about Mayer’s chances of regaining some of the advertising business that Yahoo lost in recent years to newer rivals like Google and Facebook. Yahoo was an early pioneer in the lucrative market of online advertising, but it hasn’t been able to keep up with rivals’ fast-growing audiences and sophisticated tools for selling ads targeted to users’ likes and interests.

“My expectations for Yahoo’s core business are pretty muted,” Wieser said. “There should be pretty tepid growth, if any, in the near term.”

That didn’t stop Wieser and a handful of other analysts from raising their price targets for Yahoo’s stock. Yahoo, which acquired its stake in Alibaba back in 2005, still holds more than 380 million shares in Alibaba, worth more than $34 billion at Monday’s closing price.

The remaining stake in Alibaba raises the possibility of a big, future payday for Yahoo investors if the company sells more of its shares in the future.

Those Alibaba shares also represent the bulk of Yahoo’s stock market value of $38.5 billion, suggesting that investors are putting little value in the company’s core business.

Since she was hired from Google two years ago, Mayer has overhauled Yahoo’s online services and hired some big names like former CBS newscaster Katie Couric to anchor Yahoo’s online news operation. Mayer has also begun to modernize Yahoo’s online advertising programs. But ad sales have seen little change in recent quarters, while other major online companies have seen significant advertising growth.

Mayer could use some of the new Alibaba cash to continue a buying spree that has seen Yahoo acquire dozens of smaller companies since she became CEO. While many of those deals were aimed at acquiring technology or talent to help improve Yahoo’s online consumer offerings, Mayer has more recently turned her attention to the company’s advertising business and its video programming.

While there’s always the possibility of a headline-grabbing deal, on the scale of Mayer’s move to buy the social blogging service Tumblr for $1 billion last year, analyst Martin Pyykkonen of Rosenblatt Securities said in a recent report that it’s more likely she will focus on smaller deals to improve Yahoo’s advertising technology.

One area of focus, Pyykkonen suggested, might be to enhance the company’s automated selling tools, which critics say are not as powerful or effective as Google’s or Facebook’s.

Speculation has also turned to the possibility of acquiring a new but growing social media site like Pinterest, or even an established name such as AOL. Some analysts have speculated that AOL might try to buy Yahoo. But Wieser said it seems unlikely that either company’s management would agree to be acquired by the other.

Copyright 2014 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

Don’t Settle for Student Loans to Pay for Online Education

Online college programs are becoming a more popular choice for prospective students, with one study finding that more than 6 million students enrolled in at least one online course in fall 2015. The popularity of these courses can be attributed in part to their flexibility with working adults' schedules, students' ability to progress more quickly through online programs and, oftentimes, cheaper tuition. [See 10 low-cost online bachelor's programs for out-of-state students.]Online degrees can be beneficial to many college students, but some studies have shown online learners complete their programs at lower rates than students at traditional brick-and-mortar campuses. Individuals with student loans but no degree comprise two-thirds of defaulted borrowers. Though these numbers are not encouraging, just like for traditional programs, there are ways to reduce how much you'll need to borrow for an online program to ensure you won't become one of these statistics. Don't just settle on borrowing student loans to cover the whole cost of your program and living expenses. Instead, start thinking about how to cut costs and cover your balance in different ways, such as the following. -- Grants and scholarships: Even though you are taking an online course, you can still apply and receive grants and scholarships. But your first step should be to complete the Free Application for Federal Student Aid, commonly referred to as the FAFSA, which will allow you to receive a Pell Grant if your expected family contribution is low enough. The EFC criteria and award amounts are adjusted annually, but the 2017-2018 academic year awards range from $606 to $5,920, which could significantly lower the amount you borrow annually. Your next step is to apply for scholarships. You can start by checking online scholarship search engines, such as the Salt Scholarship Search, College Board's BigFuture and Peterson's. But don't forget to take advantage of local organizations and your school's financial aid office. Both may offer scholarships that you can't find with a national scholarship search. [Review these 10 sites to kick off your scholarship search.]For instance, organizations like the Elks Club, Knights of Columbus or the Rotary Club typically offer scholarships annually to local students. Just because you're going to school online doesn't mean you're ineligible. Visit your local library for scholarship listings, and ask around town. You might be surprised how many local organizations offer scholarships. While these scholarships typically aren't large, every little bit counts. Each dollar you receive in a scholarship is a dollar you don't have to borrow and pay interest on. -- Work-study: Another option for online students may be work-study awards. Not all students enrolled in online programs are eligible, but students at some schools -- including, for example, SUNY Empire State College and Liberty University -- are. Work-study awards are not given upfront like scholarships and grants. In most cases, they are an offer to earn up to the awarded amount if you secure an eligible work-study job. While there is a misconception that all work-study jobs must be on campus, students can work for off-campus, nonprofit or public employers as long as the work is in the public's interest. You may be able to work for a for-profit employer if the job is relevant to your course of study. No matter who the outside employer is, it will need to have an established agreement with your college for you to receive work-study funds. Remember, to be eligible for federal financial aid, you must be enrolled and pursuing a degree or certificate. If you're not working toward a credential, Pell Grants and work-study won't be option, but you may still be able to take advantage of private scholarships -- just be sure to read the eligibility criteria carefully. [Explore what to know about financial aid in online programs.]-- Pay as you go: One of the great benefits to enrolling online is the flexible schedule, which can allow you to complete your college coursework around your responsibilities. But prospective students often overlook using their part- or full-time job earnings as an option for paying for college. Almost 80 percent of college students in 2015 worked at least part time while attending classes, according to the National Center for Education Statistics. By budgeting and thinking strategically about your college costs, you can likely reduce your dependence on student loans by paying a portion out of pocket. Many -- but not all -- online programs are less expensive than traditional programs and often have shorter payment periods. Six, eight or 10 weeks are common course durations. Because of the frequency of payments in an online setting, you may be well-placed to pay as you go and possibly avoid borrowing altogether. Attending college online and avoiding student loans may be challenging, but if you are willing to put in the effort, you can limit the amount you need to borrow. More from U.S. News Q&A: Understanding Student Loan Discharge Eligibility Student Loan Refinancing Isn't Right for All Borrowers
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